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©2017 Cali Zumdahl

Challenge
Reposition a design firm that operated strictly as a retail display company for 7 years into a full-service advertising and branding agency.

Strategy
Rename the agency, and focus the story and services on front-end, strategic creative thinking.

Execution
Changed the agency name to from Design Trolley to Simon/Myers. Created a new logo and refined color palette. Applied this branding to a new website and agency marketing efforts. Heightened social media engagement and clearly defined prospective client aquisitions.

Agency: Simon/Myers

Logo

Color Palette

Business Cards

Responsive Website

Email

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